TECHNOLOGY DEVELOPMENT ENVELOPE APPROACH FOR THE ADOPTION OF FUTURE POWERTRAIN TECHNOLOGIES: A CASE STUDY OF FORD OTOSAN ROADMAPPING MODEL

Written by Astrid Kainzbauer on 25 January 2012.

Technology development envelope approach for the adoption of future powertrain technologies: A case study on ford otosan roadmapping model

Abstract
Industry, government, and academia have started to adopt the technology roadmapping concept to setup their technology strategy, identify gaps and opportunities in their R&D activities. Automotive industry, facing fierce competition with continuous technological breakthroughs and improvements, should have roadmaps with respect to their company objectives that have flexible features so that organizations can reassess and adjust their roadmaps in a timely manner according to the impacts of the changes. This study focuses on future powertrain systems with the aim of defining the most probable implementation roadmap for the different alternatives to improve powertrain efficiency.

Author Daim, T., Gerdsri, N., Kockan, I., Kocaoglu, D.

Published in Journal of Transportation Systems Engineering and Information Technology, Volume 11, Issue 2, April 2011, Pages 58-69

Indexed in SCOPUS