Conference Programs

  • Venue: College of Management, Mahidol University

    Afternoon Session
    14.00 - 16.30 Doctoral workshop MU Building 5th Floor Room 503
    Professor Russell Belk
    Topic “Qualitative and Visual Consumer Market Research”
    15.00 - 15.30 Break
    16.00 - 18.00 Conference  pre-registration
  • Venue: College of Management, Mahidol University

    Morning Session
    08.00 - 09.00 Registration
    09.00 - 09.15 Conference Announcements
    09.15 - 10.15 First plenary session MU Building 5th Floor Room 503
    Professor George P. Moschis
    Topic “Do you know how old you are? How your body and soul reveal your real age”
    10.15 - 10.45 Break
    10.45 - 11.45 Second Plenary session MU Building 5th Floor Room 503
    Professor Russell Belk
    Topic “Extended Self in a Digital World”
    12.00 - 13.30 Lunch
    Afternoon Session
    13.30 - 15.00 Parallel sessions #1
    Topic
    - Consumer Behavior #1 MU Building 5th Floor Room 501
    - Consumer Behavior #2 MU Building 5th Floor Room 502
    15.00 - 15.30 Break
    15.30 - 17.00 Retail site visit (optional)
    Evening Activities
    19.00 - 21.30 Official conference dinner
    Ginger Centara Grand @ Central World
  • Venue: College of Management, Mahidol University

    Morning Session
    09.00 - 10.30 Parallel sessions #2
    Topic
    - Shopping and Tourism MU Building 5th Floor Room 501
    - Strategy and Analytics MU Building 5th Floor Room 502
    10.30 - 10.45 Break
    10.45 - 12.15 Parallel sessions #3
    Topic
    - Shopping and Ethical Issues MU Building 5th Floor Room 501
    Afternoon Session
    12.15 - 13.30 Lunch and end of conference
For all registered participants, please click here to download the Announcement for Participants, Map and Conference Program.