HEALTHCARE AND WELLNESS MANAGEMENT (HWM)
INTERNATIONAL PROGRAM

Healthcare and Wellness Management

Healthcare and Wellness Management at CMMU is specifically designed to develop outstanding entrepreneurs and leaders in the healthcare and wellness industries. This program is a collaboration between Siriraj hospital, Ramathiboodi hospital and the College of Management, Mahidol University that will bridge the gap between medical/technical experts with business and management knowledge. Students will be equipped with two sets of knowledge, attitudes and skills necessary for success in business in the near future. These two sets of knowledge are business concepts and a holistic view of the health & wellness industry. Throughout the program, HWM provides an understanding of the entire picture of the healthcare and wellness systems, contexts and trends, including increased healthcare expenditures globally, medical & wellness tourism, aging societies, healthcare policy, regulation, and payment systems.
  • Program Structure

    • Curriculum
      Core Course
      (Total 15 Credits)
      • Organization Behavior and Human Resource Management
      • Management Information Systems
      • Asian Economy in Global Context
      • Financial Management
      • Strategic Marketing Management
      Foundation Course
      (Select 3 subjects Total 9 Credits)
      • Health Service Systems and Health Systems
      • Healthcare Operations Management
      Capstone Project
      (Total 6 Credits)
      Specialization Course
      (Select 4 subjects Total 12 Credits)
      • Healthcare Policy and Provider Payment Systems
      • Communication Skills for Health Care Executives
      • Health Care Innovation
      • Health Management Decision Making
      • Hospital Management
      • Quality Improvement & Improving Healthcare Delivery
      • Research Methodology in Health Care Management
      • Seminar in Modern Health Care and Hospital Management
      Free Elective
      (Total 3 Credits)
      Total 45 credits

      *Note: This structure is the normal curriculum structure. It may change without prior notice. please check with program educator.

HWM Seminar

Who should take this major?

  • Healthcare business owner or Wellness business owner
  • CEO, President, Managing Director of healthcare or Wellness Company
  • Top Executive, Manager in the local, regional healthcare or wellness service providers, i.e. hospitals, pharmaceutical companies (nursing manager, nursing director, medical director, spa manager, wellness manger, wellness director

Company Visit

Healthcare Operations management @Arom D Spa

Healthcare Operations management @Arom D Spa

On 15 June 2018, Assistant Professor Dr. Prattana Punnakitikashem, Program Chair of healthcare and wellness management, organized a field trip for CMMU International Program Masters’ students to visit Arom D Spa as part of Healthcare Operations management course.

Khun Sunai Wachirawarakarn, Founder and Managing Director of Arom D Spa, provided a special lecture in the topic of “Innovative wellness and spa management for business excellence” where he shared how he setup this innovative spa along with company strategy to expand business internationally. He also showed our students how he managed their signature services to support strategies. We would like to thank Khun Sunai for sharing his deep knowledge and his experience to our students.




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Student Testimonials


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Why study HWM program at CMMU?

What does student think about HWM?

Healthcare and Wellness Management

Program Faculty

  • Prattana Punnakitikashem, Ph.D.
  • Prattana Punnakitikashem, Ph.D.

    Prattana Punnakitikashem, Ph.D.


    Prattana Punnakitikashem, Ph.D.
    Assistant Professor
    Specializations:  Operations Management, Applied Operations Research in Health Care, Health Care Management

    Dr. Prattana Punnakitikashem received her bachelor's degree in Chemical Engineering from Chulalongkorn University in 2001 and a Master's degree in Industrial and Manufacturing Systems Engineering from the University of Texas at Arlington, USA in 2003. She completed her Ph.D. in Industrial and Manufacturing Systems Engineering from the University of Texas at Arlington, USA in 2007. Her Ph.D. dissertation was on integrated nurse staffing and assignment under uncertainty.

    Prior to her appointment at College of Management, Mahidol University, Dr. Punnakitikashem was an adjunct professor at the School of Business Administration, National Institution of Development Administration (NIDA) where she taught MBA courses such as quantitative analysis for business decision making, operations management. Previously, Dr. Punnakitikashem taught as a guest lecturer in nursing research classes at School of Nursing, the University of Texas at Arlington.

    Dr. Punnakitikashem’s primary research interests include decision making under uncertainty, operations management, applied operations research, optimization, and stochastic optimization. Her research typically involves health care applications. She is a member of INFORMS, IIE, Alpha Pi Mu, and Tau Beta Pi.

      1. Baker, R. L., D. F. Buckley Behan, K. Goss, P. Punnakitikashem, P. Turpin, J. M. Rosenberger. (2009). “Phase I: Creating an Electronic Prototype to Generate Equitable Hospital Nurse-to-Patient Assignments”, Computers, Informatics, Nursing, to appear. (Indexed in Scopus, ISI Thompson, Impact Factor 0.969)
      2. Punnakitikashem, P., J. M. Rosenberger, and D. B. Behan, (2008). “Stochastic Programming for Nurse Assignment,” Computational Optimization Applications, Vol. 40, No. 3, pp. 321-349. (Indexed in Scopus, ISI Thompson, Impact Factor 0.648)
      3. Punnakitikashem, P., T. Laosirihongthong, D. Adebanjo, M. W. McLean, (2010). “A Study of Quality Management Practices in TQM and Non-TQM Firms: Findings from an ASEAN Context”, International Journal of Quality and Reliability Management, Vol. 27, No. 9, To appear
      4. P. Punnakitikashem, P. Tungkaprasert, (2010), “Quality Management in Hospitals”, Chulalongkorn Review, Vol. 87, April-June, To appear
      5. Sungwanna B., N. Tanatkitcharoen, T. Laosirihongthong, P. Tungkaprasert, P. Punnakitikashem, (2010), “Cloud Computing: Emerging Technology that will Transform your Business Model”, Chulalongkorn Review, Vol. 87, April-June, To appear
      6. Punnakitikashem P., Budsab, P., and Laosirihongthong, T. (2010), “Green Supply Chain Efficiency Measurement using Data Envelopment Analysis (DEA)” Ladkrabang Engineering Journal, Vol. 27, No. 2, to appear. (Listed National Journal by MUA, Thailand Research Fund: TRF)
      7. Punnakitikashem P., Tungkaprasert, P., and Laosirihongthong, T. (2009), “Prioritizing Enabling Factors in Reverse Logistics Strategy Implementation” Ladkrabang Engineering Journal, Vol. 26, No. 3, pp. 55-60. (Listed National Journal by MUA, Thailand Research Fund: TRF)
      8. Krannasut, P., R. Smutrakalin, S. Suebyim, P. Punnakitikashem, (2009), “Risk Factors for Systolic Blood Pressure in Graduate Students in Academic Institution”, Journal of Health Research, Vol. 23, No. 1, pp. 55-57.(Indexed in Scopus, Impact Factor = 0.101, Approved National Journal by MUA, Thailand Research Fund: TRF)
      9. Punnakitikashem P., Tungkaprasert P., Saikhun K., Laosirihongthong T., (2009) “Enhancing Healthcare Service Operations by Adopting Lean Strategy”, Chulalongkorn Review, Vol. 22, No. 85, October-December, pp. 81-98.
      10. Laosirihongthong T., N. Somsuk, P. Jitlada, P. Punnakitikashem, (2009), “ASEAN Economic Community Agreement”, Chulalongkorn Review, Vol. 21., No. 82, January-March, pp. 5-15.
    Attachments:
    Download this file (PratanaCV2017.pdf)PratanaCV2017.pdf578 kB

Contact Program Educator

If you have any question on program, please feel free to contact educator on working period weekday (10:00 - 18:00) weekend (08:30 - 16:30)
Tel: 662 206 2000 Fax: 662 206 2090
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.
69 Vipawadee Rangsit Road
Samsennai, Phayathai District,
Bangkok, Thailand 10400