MASTER OF MANAGEMENT

International Program

The International Program at CMMU aims to develop organizational leaders with up-to-date knowledge and skills in management to deal with dynamic global changes through a combination of relevant research and practical learning.

MANAGEMENT RESEARCH (MR)

Research is a valuable, yet often underdeveloped and overlooked skill in the business world. From being able to analyze data and uncover insights to being able to present the findings in ways easily understood by others.

WHO SHOULD TAKE THIS MAJOR?

People in business are increasingly expected to have data analysis skills, but this program will take you far beyond the pack. Those working with data analysis and giving presentations, market researchers, brand managers, consultants, or those who want a head start moving into their Ph.D. study.

CAREER OPPORTUNITY

Marketing, brand management, market research, advertising, consulting – all value and benefit from research skills.

Contact and Enquiries

CMMU regular business hours
  • Open 10.00 - 18.00 Weekday
  • Open 08.30 - 16.30 Weekend
Tel: (66) 02 206 2000 Ext.3203
email: This email address is being protected from spambots. You need JavaScript enabled to view it.
  • Curriculum Structure

      Plan A
    Thesis Plan
    Plan B
    Thematic Plan
    1. Pre-Courses None Credit None Credit
    2. Required Courses 21 Credits 21 Credits
    3. Elective Courses 9 Credits 18 Credits
    4. Thesis 15 Credits -
    5. Thematic Paper - 6 Credits
    Total Credit 45 Credits 45 Credits
    Required Courses (21 Credits)
    • MGMG 508 Strategic Marketing Management
    • MGMG 513 Financial Management
    • MGMG 515 Asian Economy in the Global Context
    • MGMG 547 Managing People in Organizations
    • MGMG 598 Managing Business Information and Emerging Technologies
    • MGMG 509 Strategic Management
    • MGMG 523 Decision Skills
    • MGMG 669 Business and Management Research (for thesis track only)
    Elective Courses
    Plan A 3 Required Elective Course (Total 9 Credits)
    • Business and Management Research
    • Research Design in Management Studies
    • Quantitative Research Methods in Management I
    Plan B 3 Required Elective Course + 3 Free Elective Courses (Total 18 Credits)
    • Business and Management Research
    • Research Design in Management Studies
    • Quantitative Research Methods in Management I
  • Course Description

    • Strategic Marketing Management

      Marketing, strategic analysis of markets, market research, consumer behavior, customer relationship management, corporate social responsibility, ethics, retailing, logistics, distribution channels, branding, advertising, events, public relations, omni channel and digital marketing, pricing, promotion, environment scanning, competitor analysis, new product development, product adoption, direct marketing, sales force

      Strategic Management

      Strategic management process, company stakeholder and policy, external environment analysis, Internal environment analysis, building competition advantage through function-level strategies, department strategy, competition and industry environment strategy, world environment strategy, organization strategy, vertical integration, diversification and strategic alliances, development, building and restructuring the corporation, designing organization structure, strategic control system design, matching structure & control to strategy, application of strategic change and case study analysis, Integration and of multidisciplinary knowledge

      Asian Economy in Global Context

      Microeconomics, demand and supply, elasticity, government policies, production and output, costs, perfect competition market, monopoly, monopolistic competition, oligopoly, game theory, market failures. Macroeconomic, measuring GDP, economic growth, inflation, unemployment, monetary policy, fiscal policy, business cycle, international trade, and international finance, the examples and cases of real situations happened in Asian economies

      Financial Management

      An overview of the financial management framework of a corporation; financial statement analysis; ethics of financial management; financial planning and forecasting financial statements; working capital management; time value of money; investment decision-making; interest rates and bond valuation; risk, return and the capital asset pricing model; cost of capital; valuation of stocks and firms; capital structure decision-making; distributions to shareholders; cash flow estimation and risk analysis; multinational financial management

      Decision Skills

      Frameworks for effective management decision-making, models and tools for decision makers, use of information for decision making, cultural, organizational, research skills for managers, psychological and ethical factors affecting business decisions

      Managing People in Organizations

      Individual behavior, personality type, values, attitudes and job satisfaction, role of motivation and performance, group behavior, emotional intelligence, communication and decision making, leadership, power and politics, organization structure, organization design, ethics and social responsibility, corporate culture and environment, cross-cultural management, planning and goal setting, organizational development and change

      Managing Business Information and Emerging Technologies

      Information systems from the business viewpoint; understanding of its business activities and information requirement, emerging technology, application systems to support stakeholders needs and enhance business value, information systems development, evaluation and selection

      Business and Management Research (Thesis Plan only)

      The basic structure of a research, the interdependence between research objective, research framework (in terms of variables studied and related hypothesis), and research methodology (in terms of methods of data collection, data measurement and data analysis). Sampling design, questionnaire design, interview, and experiment, Management and analysis for quantitative or qualitative data at basic and intermediate levels
    • Research Design in Management Studies

      Research design; Types of research design; Causation and logical arguments; Samples, sampling and study cases; Comparative claims and comparator group designs; Designs including time; Treatments and controlled interventions; Qualitative, quantitative and mixed methods; Selection of research methods; Challenges in case studies; Proposal structure and writing; Literature Review and Theory Development; Research ethics and research integrity

      Qualitative Research Methods in Management

      Qualitative research design; Theory and propositions in qualitative research; Qualitative research methodologies; Focus groups; Interview techniques; Case study research in management; Research ethics; Validity in qualitative research; Qualitative data analysis using information technology

      Quantitative Research Methods in Management I

      Introduction and measurement scales; Data screening; Methods of data collection; Surveys; Sampling methods; Sampling distributions of estimators; Confidence intervals; Hypothesis testing; T-tests for the mean; Correlation and simple linear regression; Introduction to multiple regression; Non-parametric tests; The use of statistical programs

      Quantitative Research Methods in Management II

      Intermediate-level statistical techniques widely applied in management and business research studies; Multivariate models; Factor analysis; Multiple regression models; Non-parametric methods; Application of statistical techniques to management research problems and use of the functions in SPSS or a comparable computer program

      Quantitative Research Methods in Management III

      Advanced-level quantitative and statistical techniques widely applied in management research studies; Testing management theories with empirical data; Multivariate models and time series analysis; Confirmatory factor analysis; Structural equations modeling; MANOVA; Discriminant analysis; Logistic regression (logit and probit models); Time series modeling (ARIMA models); Application of these statistical techniques to management research problems; Learning how to use the corresponding functions in SPSS, Amos or a comparable computer program

      Directed Reading (in Specialized Area)

      The literature in the area of specialization; Guided learning supervised by the advisor; Key theoretical and empirical articles in the area of specialization; Literature review and synthesis; Identify literature gaps

      Seminar in Academic Writing and Publication

      Developing a paper for publication in an academic journal; Developing advanced academic writing skills; Producing an academic paper; Reviewing literature and connecting ideas; Writing for academic journals; Learning the editorial and peer review process at academic journals; Responding to referee reports and editor suggestions; How to select a suited target journal for a paper
  • Admission Requirements

    Graduated with Bachelor Degree Yes
    English Proficiency
    *English Examination Score gained
    within the last 2 years
    Take CMMU English Examination or
    Submit TOEFL ITP 520* or
    Submit IELTS 5.0*
    Management Aptitude (CMMU-TAP)
    **GMAT Score gained within the last 5 years
    Take CMMU-TAP or
    GMAT 500**
    Prior Work Experience

    Valued in all programs,
    but not required

  • Fee Structure

    Item Precourse Term 1 Term 2 Term 3 Term 4 Term 5 Total
    1. Matriculation - 35,000 35,000 35,000 35,000 35,000 175,000
    2. Entrance Fee 38,000 - - - - - 38,000
    3. Tuition Fee1 - 43,200 43,200 43,200 43,200 43,200 216,200
    Total Academic Expenses 38,000 78,200 78,200 78,200 78,200 78,200 429,000
    Remark
    1. All students are required to achieve at least 45 credits. The fee (excludes textbooks) of 216,000 THB (4,800 THB/credit x 45 credits) charged for the Master of Management (International Program) is considered a "total program fee".
  • Graduation Requirements

    Successful completion of the Masters Program requires students to meet several quality standards set by the College. Students must register to maintain their status as active students during every trimester of study until they graduate. In order for students to do this, they must register for a minimum of three (3) credit hours per trimester. As noted earlier, the maximum number of credits that a student may take in one trimester is twelve hours. The Program Chair and the Director of Academic Programs must approve any exceptions to the above policy.

    Students who have satisfied the general requirements for admission or successfully transferred from Conditional Status will be admitted as Graduate Students. To retain Graduate Status in the Master program, a student must maintain an overall GPA of 3.00 or higher.

    1. Overall GPA: Students must earn an overall GPA of at least 3.0 in their Masters program.
    2. Pass Written Comprehensive Examination: The purpose of the Written Comprehensive Exam is for students to demonstrate their mastery of core material drawn from the CMMU management curriculum.
    3. TOEFL ITP score of 520+ prior to graduation (Equivalent to TOEFL IBT 68, IELTS 5.0 or MU GRAD TEST 70)
69 Vipawadee Rangsit Road
Samsennai, Phayathai District,
Bangkok, Thailand 10400
Tel: 662 206 2000 Fax: 662 206 2090
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.
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